The Potential Automated Call

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Many businesses are automating various processes in modern times. It seems as though automation is taking over many different sectors and there isn’t much that anyone can do to stop it. Even professional sports are going to have to confront the topic of automation sooner rather than later. Currently, people are talking about introducing an automated balls and strikes system in the MLB.

Getting the Call Right

The potential is there for an automated balls and strikes system to make the game of baseball more accurate. As it stands now, umpires are put in the position of making a call based on what they see going on. This does mean that there are occasions when an umpire will blow a call, much to the chagrin of the fans. If the game was able to implement automated umpires, then things would change substantially.

The position of the ball can be detected at all times and it’s a simple process to determine whether the ball was within the strike zone or not. Technology can be used to accomplish this task and it can ensure that the call is always right. This eliminates some of the human element that is associated with baseball. Knowing that it could improve the game might make some people okay with the idea but the automated umpire system has its critics as well.

Not Everyone Likes This

Not everyone likes this and some people think that it would change the game for the worse. Getting rid of the human element that is associated with calling a ball or a strike might make the game feel hollow in some respects. This really depends on your perspective and how you feel about changing things over. Many people felt the same way about instant replays in other sports before they were implemented.

It should also be said that human umpires can still be there to make the final call. It wouldn’t eliminate human umpires but it would make sure that they got the information right. Would this make the flow of the game better or worse? Whatever your opinion happens to be, you should know that most experts say that automated umpires will be implemented into the game and that it’s just a matter of how long it’ll take the MLB to go for it.

The post The Potential Automated Call first appeared on Louis DeTitto's Sports Blog.

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The MLB’s Plan for Minor Leagues

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You might have heard about the fact that the House of Representatives had to step in to save several minor league baseball teams from getting the ax. You see, the MLB has a plan for minor leagues and they think that there are currently way too many minor league teams. They don’t want each major franchise to be associated with so many minor league teams or farm teams. However, Congress sees the importance of the minor league teams when it comes to helping local communities and economies.

The MLB Wants to Change the Minor League System

The MLB wants to change the minor league system so that it can be brought up to modern standards. Their general idea is that they wish to have fewer minor league teams but that the remaining teams will have much higher standards. They wish to do this so that playing conditions can be improved for players. MLB officials have said that they recognize the importance of protecting communities throughout America but they haven’t said how they plan to do that.

Congress stepped in to save several teams that were in danger of being disbanded and discarded by the MLB. The MLB says that the House of Representatives made a mistake by doing this. Basically, they want the minor league teams to negotiate with them so that they can discover a path forward. Congress didn’t think that the idea to cut 42 teams was good at all and took action to protect communities from the ramifications of losing those teams.

Why Losing Minor League Teams Would Have an Impact

Losing minor league teams would have an impact on various communities. These communities that play host to the minor league squads have come to love and appreciate them in many ways. Minor league baseball teams give normal people access to high-quality baseball competitions. For many people, this is the only practical way to get to go see baseball games live.

Aside from this, it’s important to consider that these communities are tied to these teams economically. Sometimes the revenue that comes in from the minor league teams is significant enough that losing the team would be disastrous for specific towns. Minor league baseball generates more revenue than some people realize and protecting small communities is the goal of Congress. Moving forward, it’ll be interesting to see what can be done to address concerns while also bringing the minor leagues up to modern standards.

The post The MLB’s Plan for Minor Leagues first appeared on Louis DeTitto's Sports Blog.

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How (and Why) to Mitigate Distractions While Working From Home

Eliminating distractions while working from home — especially with kids running around belting Frozen II and housemates doing mid-day workouts — might not be entirely feasible. However, it is still possible to mitigate distractions. After all, they’re hurting you — and your business — more than you might realize. You might have heard the popular statistic that you need an average of 25 minutes to get back to your original task after a distraction.

But there’s more affecting your productivity than that. We looked through some of the research behind the psychology of distractions and found some interesting insights:

  • Distractions have a demonstrably negative effect on our ability to perform, even when the distractions had little significance.
  • People who consider themselves at multi-tasking may be worse at moving from task to task than others.
  • Even if you attempt to “move on” to another work-related task, you may find yourself distracted by the first task of your day.

With that in mind, let’s dig deeper into the studies and find some better strategies for managing distractions:

1. Too Much Information Has a Detrimental Impact on Performance

In one UK study, researchers had volunteers carry out problem-solving tasks in a quiet environment—then tested them while they were “bombarded with new emails and phone calls.” Even though the volunteers didn’t have to respond to any of these messages, simply being aware that they were taking place had a significant impact on their ability to concentrate.

The result was that performance suffered. The average IQ dropped by about 10 points.

The conclusion is that not only are interruptions distracting, but if you allow distractions to weigh on your mind in even the slightest way, they can have a detrimental impact on performance. Given that volunteers didn’t have to respond to any email or phone call and still found them distracting, we can only imagine the impact distractions have on us when the emails and phone calls do need responses.

So try having an open dialogue with those you live with and creating a chart that hangs outside of your workspace where it will be seen that alerts housemates of your current work status. It may include options such as “available,” “busy,” “in a meeting” or “do not disturb unless facing a MAJOR emergency”.

2. Switching Between Tasks Takes Up More Energy Than You Think

A 2009 study at the University of Minnesota found the existence of what they dubbed “attention residue.” They defined it as the delay that occurs when someone sets aside one task and takes up another.

It turns out that the mental task of switching gears takes more energy and attention than we might have thought. And that led to some interesting conclusions, including the “surprising result that heavy media multitaskers performed worse on a test of task-switching ability.”

That’s right: even experienced multitaskers aren’t as good at switching between tasks as they might have thought. In fact, they may even be worse than the population at large.

This should lead most people to reconsider their approach to multitasking and asking the following questions:

  • Am I really a good multitasker, or do I just multitask often?
  • How long does it take me to “switch gears,” and do I often put off work because of the energy required to start a new task?
  • Where are some areas in which I might combine activities to minimize “switching gears” and improving my overall concentration?

These questions will help you identify some of the habits that may be leading you to lose concentration as you move from task to task. So whether you claim to be a good multitasker or not, try scheduling out your day in the early morning to help limit the amount of times you have to switch tasks and accommodate for the needs of those you live with.

3. The First Problem You Focus On Tends to Get Most of Your Brain Power

They call it “cognitive fixation.” If you like to multi-task, you may find that the first activity during your day is the one that retains most of your attention later on, even while you’re attempting to give 100% of your attention to something new.

This is evidence in favor of the strategy of attacking your most important tasks first. If you were to work on a big work project in the morning and only take on lighter menial tasks later in the day, part of your mind will continue to work on that “big” work project that you started off with. This can work to your benefit, so long as you’re aware of the effect and schedule your day accordingly.

4. Distractions are Disproportionately Affecting the Young

Millennials and Gen Zers—those most affected by the digital lifestyle—are also the groups that report the highest rates of distraction, with a rate of 74% identifying themselves as frequently distracted. This suggests something other studies have observed; the multi-tasking demands of the digital lifestyle have a detrimental effect on our ability to concentrate, which means that strategies for reducing social media usage may have long-term benefits for personal productivity and concentration.

One other reasons many of us may be suffering from distraction issues: using multiple devices at the same time can negatively affect self-control. So try to limit the number of devices you have within your reach while working from home. Allot yourself windows of time during the day — if needed — to check on certain devices.

5. Attention is a “Limited Resource”

Not only is our attention limited by the time we have in a day, but our energy is subject to the demands of being a living, breathing being. We simply don’t have as much energy to devote to willpower and attention as we’d like to have.

One study, as reported by Psychology Today, found that distractions eat into about 2 hours of our daily work lives. Given that our attention is a limited resource, the strategy of working on the most important task of the day as early as possible—while we still have the concentration to do it—may seem most effective.

One Reason to Use Distractions to Your Benefit

This post paints a very dire picture of the impact of distractions on our life. But if you can manage them effectively, you can sometimes use them to your benefit as well.

One study at Carnegie Mellon found that the regions of the brain that handle your decision-making process will still be in use even when you’re consciously focusing on something else. That means that sometimes, actively seeking distraction when you’re stuck on a problem can be a great way for you to relax, loosen up, and allow a solution to suddenly pop into your mind while you’re thinking about something else.

Otherwise, if you want to be productive while working from home, try to keep the distractions at a minimum (as much as possible), schedule out your day, and focus on your most important task of the day as soon as possible. Your calendar will thank you.

from The Grasshopper Blog – Insights for Entrepreneurs https://grasshopper.com/blog/Eliminating Distractions While Working From Home/
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Technology Within the Sports Landscape

It’s easy to see just how much technology has changed the world over the last several decades. Even if you look at the changes that have occurred in the last five years, it’ll be pretty astounding. Technology also has a huge impact on the sports world. There are many ways that technology will be altering the sports landscape in the near future.

Better Sports Equipment

Better sports equipment will allow athletes to perform better while being protected. Modern sports equipment is substantially better than the equipment that was being used by athletes mere decades ago. It’s possible that helmets could continue to improve so that football players won’t have to be as concerned about CTE. It’s also plausible to assume that improvements to sneakers and other important pieces of equipment will lead to athletes shattering records as never before.

AI

AI has the potential to change the entire world and not just the sports world. In the world of sports, AI could be used to help manage various things more efficiently. It’s possible that AI could help with training functions and it could also help to provide strategic information. Some people find this to be disconcerting and think that it hurts the spirit of the game. There will be time to debate whether AI has a true place in the world of sports.

New Ways to View Sports

New ways to view sports might be the most relevant thing for you. You understand that the landscape has already changed substantially when it comes to how people consume sports. In the past, people simply turned on the television and watched the game when it was on. Modern technology has changed the way that people consume media and many sports still need to catch up with those changes.

Sports will likely start to migrate to streaming platforms instead of being locked to traditional television channels. There might be new ways to view sports that make use of emerging technologies as well. For example, the potential is there for sports to be viewed using virtual reality or augmented reality. People could feel as if they’re at the arena even when they’re watching at home and this could be a game-changer.

from Louis DeTitto’s Sports Blog http://louisdetitto.net/technology-within-the-sports-landscape-2/
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Losing Focus as a Leader

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It can be very problematic when you start losing focus as a leader. If you take your attention away from the task at hand, then there is a good chance that mistakes will occur. Leadership requires great focus and you need to learn how to get things back on track. Learn more about losing focus as a leader so that you can figure out what can be done to make things better.

Trying to Handle Too Much at Once

Trying to handle too much at once can certainly cause you to lose your focus. If you have six tasks on your plate, then it’s not going to be reasonable to try to work on them all at once. In all likelihood, the quality of your work will suffer if you don’t take things one step at a time. You should learn to identify priority tasks so that you can handle those first and then get to the next most important thing on the agenda.

Not Knowing What You Have to Do

Now knowing what you have to do can cause you to get distracted as well. You might not have a clear agenda mapped out for the day and this could cause you to wind up losing time checking emails aimlessly. Before you know it, your entire day could be gone. Remain focused on what you have to do and create a to-do list each day so that you know what you need to be focusing on.

Trying to Do Everything Alone

Trying to do everything alone is also a very bad idea. You see, even the most effective leaders have limitations and you need to be honest when you have too much on your plate. Learning to delegate tasks effectively is a huge part of being a leader. Being placed in a leadership role is about coordinating and leading a team; it isn’t about just doing all the work yourself.

Putting Things Off Until Later

Putting things off until later might seem to be a good idea at times but it can get you in trouble. You might be distracted by other work tasks or even personal matters. Regardless, it’s bad to procrastinate and you should identify when things need to be finished so that you can handle matters promptly. It’s imperative that you try to finish your work in a timely fashion each day so that you do not fall behind.

from Louis DeTitto | Business http://louisdetitto.com/losing-focus-as-a-leader/
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Sports and Storytelling

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Sports generate a large amount of money throughout the world. People connect with sports and they love seeing their favorite teams compete on the field or court for glory. Sports and storytelling seem to go hand in hand and most people create a narrative for the sports games in their heads if one isn’t being presented. Many people recognize the power of sports and they seek to use technology to make more compelling content that is sports-related for people to enjoy.

Emerging Technologies

Emerging technologies have made it easier than ever to capture sports stories on camera. There are so many ways for cameras to capture the action on the field and many people are also choosing to focus on the action that is going on off the field. People want to know more about their favorite sports stars and they like consuming content that is related to their favorite sports teams. This could lead to an even deeper relationship between sports and storytelling in the future.

Athletes Creating Media Companies

It’s also interesting to note that many athletes have created media companies to produce content. Famous NBA player Lebron James is a good example of this. In fact, Lebron’s 2008 movie More Than a Game received critical praise and told a compelling story of how he and his friends at the time came together to compete for a high school basketball championship in Akron, Ohio. Other famous NBA athletes have now started investing money in production companies and you could see more movies or other types of content that tell sports stories.

Sports Movies Are Popular

Sports movies are very popular and there are many different types of movies out there. Fictional boxing movies such as Rocky have captivated audiences for years and football films such as Remember the Titans have also been met with praise. The public loves sports and the potential to tell stories within a sports setting is there. Some athletes recognize this and they seek to take part by creating the aforementioned media production companies.

The desire for new content is at an all-time high due to the streaming wars between large corporations. Various streaming services are competing for new content and it’s likely that sports-related movies will be a part of the package. Sports and storytelling will always go hand in hand. There could be many intriguing sports-related media projects on the horizon very soon because of the media production companies that are being formed today.

from Louis DeTitto’s Sports Blog http://louisdetitto.net/sports-and-storytelling-2/
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SEM vs SEO vs PPC: What’s the Right Balance for Your Business?

SEM. SEO. PPC. What’s the best mix for your business?

The question is more complicated than it might first appear. After all, who wouldn’t want to optimize their SEM, SEO, and PPC efforts? But limited budgets, limited capabilities, and limited expertise can be obstacles—particularly if you’re stronger in one area than another. Let’s discuss what these phrases mean and how you can find the right mix for your own small business:

SEM vs. SEO vs. PPC: What’s the Difference?

If you’ve had enough acronyms thrown at you in your time in business to fill a bowl of alphabet soup, you can be forgiven if you sometimes miss the distinctions in these digital marketing terms. But let’s separate SEM, SEO, and PPC from each other and get really clear about what they are—and what you should expect from them.

SEM, or search engine marketing, is an umbrella term. It’s there for marketing efforts (both paid and organic) that are directed at boosting traffic from search engines. However, keep in mind that SEM, as an umbrella term, may sometimes be used to refer to PPC marketing in some contexts, which helps explain some of the confusion.

SEO, or search engine optimization, is a marketing strategy aimed at organic search. The concern here is how to improve your natural position in popular search engines without paying anything additional to said search engines. Yes, you can buy a position with PPC, but with SEO, you’re concerned about the quality of the links pointing to you, the quality of your content, and the relevance of your topics to the search queries that users are typing into Google. The goal is to create high-quality content that will continue to drive your SEO strategy in the future.

PPC, or pay per click advertising, is aimed exclusively at paid ads in search engines. In PPC advertising, you can bid on certain keywords to buy your traffic. But it’s not always as simple as that. PPC often requires that you build high-converting advertisements to ensure that the search engines aren’t just putting anyone with money at the top of the listings; they still want to serve their users.

What is SEO?

Let’s dive into greater detail on SEO. Search engine optimization is the art of designing your page and your content for targeted placement in organic search results—no paid advertising required. Although the search engine algorithms are highly sophisticated, SEO remains a top priority for many business owners; 61% of marketers list improving SEO and rankings as their top goal.

Today’s top search engines include Google, Bing, and Yahoo, with many of the content marketing and internet marketing campaigns aiming at Google and Bing. You’ll find that the majority of your SEO efforts will tend to focus on Google, thanks to its dominant place in the market.

The beauty of SEO is that any business can compete for organic listings; you just have to have the most relevant, valuable information available for any search query. Sound difficult? You don’t have to start creating the world’s greatest blog posts just yet. Search Engine Land has a guide for small businesses so you can begin optimizing your site as soon as possible. From on-page SEO to technical SEO, there are always small improvements you can make to give your site a leg up on the competition.

Here are some of the other terms you’ll want to be familiar with in SEO:

  • SERPs: Search engine results page.
  • Backlinks: The links pointing to your site, used by search engines to determine your page’s popularity and relevance.
  • Crawlers: Automated bots that search engines use to scan your site and log the latest information, which they can then use in their search results. Crawlers might dig through your meta descriptions, title tags, and on-site SEO to get a gauge of what your site is and what your business has to offer.
  • Technical SEO: search engine optimization focused on the technical aspects of your website, not necessarily popularity and relevance.
  • Link building: The practice of promoting your site to as many potential linking avenues as possible in an effort to drive up your relevance. These days, legitimate link building practices tend to be those that are mostly organic, such as guest posting on popular blogs.

What is PPC?

PPC has potential benefits for small businesses in that it offers an opportunity to buy your way to traffic if you have the budget. Small businesses that need growth now will find that PPC generates the quickest results when it comes to getting on the first page, while content and SEO tend to require focus on the long-term future.

To optimize your PPC, you’ll want to make keyword research a hallmark of the way you market. Tools like the SEM Rush PPC tool will help you identify those keywords that are most relevant to your business, all while driving a substantial amount of traffic. Google Adwords, the most popular PPC platform, also has plenty of tools for you to use as you research. But don’t forget that Bing also has keyword tools you can use to gauge interest in keywords.

With PPC, your goal is simple: combine relevance and traffic. Relevance is how well you can answer the “question behind the query.” In other words, relevance is how well your website answers what customers are really thinking. Someone typing in “vacations,” for example, may be looking to book a travel agency. But your travel agency business won’t do well by serving those who were only curious about vacation statistics.

With search ads, your goal should be to get as much relevance as possible, because you’re going to need to optimize your click-through rates.

When comparing SEO vs SEM and the strategies listed above, you’ll find PPC can produce the most immediate returns. After the proper keyword research, a PPC campaign can quickly give you access to a large amount of traffic that is highly targeted to your keyword and your business—that is, if you’ve put in the time to ensure that your business lines up with the search queries you’re looking for.

How to Strike a Balance Between PPC and SEO

There’s no single answer for whether search marketing, SEO or PPC is best for you right now. But if you start with competition research, you should notice opportunities for advancement—whether that comes in specific keywords, sponsored ads, brand awareness, or even simply building a better landing page. Look at your budget and understand where PPC and SEO most help businesses—and make your investments accordingly.

from The Grasshopper Blog – Insights for Entrepreneurs https://grasshopper.com/blog/Striking the Right Balance between SEM SEO and PPC/
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The Origins of the Superbowl

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The Superbowl is one of the biggest sporting events of the year and many people look forward to it. It has become a spectacle and well-known music artists even perform during halftime. The origins of the Superbowl weren’t nearly as grand, but the first Superbowl was still a huge deal. Read on to explore the origins of the Superbowl.

The First Superbowl

The first Superbowl was held in 1967 on January 15. The idea for the big game was to bring the best team from the National Football League (NFL) and have them square off against the best team from the American Football League (AFL). This first Superbowl was contested between the Green Bay Packers from the NFL and the Kansas City Chiefs from the AFL. The Packers won the game handily, defeating the Chiefs 35-10.

At this point in time, the NFL and AFL were separate professional football companies. Bringing the two leagues together for this ultimate championship game was seen as a big deal. It did great ratings numbers for the time too. The game was broadcast over two different networks due to the NFL and AFL having separate TV deals.

Where Did the Name Come From?

You might be wondering where the name Superbowl came from. Initially, Superbowl I was referred to as the AFL-NFL Championship Game. It has retroactively been referred to as the Superbowl, although the term Superbowl wasn’t in use back then. You see, the owner of the Kansas City Chiefs is credited with coining the phrase.

Lamar Hunt was the owner of the Chiefs and he was trying to think of a good name for this momentous football game. He saw his child playing with a bouncy ball that was referred to as a “super ball” and it got the gears turning in his head. The story goes that he came up with the name Superbowl as a riff on the “super ball” that was a popular toy with children at the time. Some historians refute this claim and say that the networks came up with the phrase but most seem to accept Lamar Hunt as the originator of the Superbowl term.

from Louis DeTitto’s Sports Blog http://louisdetitto.net/the-origins-of-the-superbowl/
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Your Go-to Leadership Books This Year

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Being the best leader that you can be means that you should strive to keep learning. One good way to better yourself as a leader is to read leadership books that can give you new information. Some of these books will directly talk about leadership techniques and others might help you to develop in certain ways that will be beneficial to your role as a leader. Take a look at the following go-to leadership books that you should read this year.

Perfectly Confident by Don Moore

Don Moore is a Berkeley psychologist who has been researching the subject of confidence for years. This book is going to be excellent if you’re looking to strike the balance between being confident in your skills and being overly confident. There is a lot of interesting data in this book and you can use it to help develop a strong sense of confidence in yourself.

Life Is in the Transitions by Bruce Feiler

Have you ever experienced a major transition period in your life? These periods of change often help people move toward new chapters in their lives. This book explores the topic of change and showcases how it should be viewed as an opportunity. Change might sometimes be scary due to uncertainty but it can be used to your advantage.

You’re Not Listening by Kate Murphy

Do you sometimes have a problem listening to others? Many people have issues when it comes to listening and they might find that this can get them in trouble in certain situations. This book can help you to become a better listener and it’s also filled with humor. You’ll find this to be an enjoyable read and you’ll get a lot out of it too.

What’s Your Problem? by Thomas Wedell-Wedellsborg

Solving problems is at the core of your role as a leader. If you can learn to develop better problem-solving skills, then you’ll have an easier time doing your job. This book explores a specific framework that you can use to solve problems and it can make you a more insightful person. It’s a great book that has a lot of interesting ideas that will be of use to you.

Upstream by Dan Heath

Finally, take a look at this book by Dan Heath that is about helping you to prevent problems before they happen. This book contains many useful ideas that will help you to approach your daily responsibilities in new ways. It’s well written and it just might help you to keep things sailing smoothly when it comes to your leadership role.

from Louis DeTitto | Business http://louisdetitto.com/your-go-to-leadership-books-this-year/
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6 Tips to Help a Struggling Small Business Stay Afloat

It’s a fact that most new small businesses struggle. It’s part of the process. And though some don’t ultimately survive, those that can power through early problems can emerge strong (and profitable). Still, reaching that point is difficult, particularly in a rough business climate. However, there are certain steps you can take to keep you from feeling as though you’re drowning and to help keep your business financially healthy.

Tip 1: Set Yourself Apart

In a recent look at common struggles of small businesses, we talked about the problem of having too many competitors. There, we suggested that business owners use competition to inspire innovation. More simply, use this problem as motivation to figure out how to set yourself apart. In the early stages, that might come down more to messaging than actual business products or services. But the sooner you make your company appear distinct among its competitors, the faster you’ll gain customers.

Tip 2: Address Your Debts

The idea of tackling debts before seeking more gains is actually an investment principle many adhere to — whether or not they’re running businesses. The idea is that debt is usually a compounding burden, with interest mounting over time, and should thus be addressed as efficiently as possible. This is particularly important for a small business in which time is of the essence. While it’s not always as simple as deciding to pay off debts, small business owners should start prioritizing debts. The sooner they’re addressed, the sooner the business can be free to grow.

Tip 3: Take Reinvestment Seriously

When you’re running a small business, it’s important to consider the idea of reinvestment. This is basically the idea that it can be beneficial to take some of the company’s profits and invest them directly back into company needs.

Whether that means marketing efforts, a new employee, better technology, etc., it’s sometimes recommended that you reinvest half of what the company makes. It’s seen as a way of fostering fast growth, and it can also build the business up such that you have to do less on your own. In that sense, reinvestment can double as an investment in your own time as well.

Tip 4: Consider Personal Investment as Well

While there’s always some risk involved, you might also be able to expand your own funding by doing some light personal investing. However, you’ll want to do so carefully. If you’re looking to invest in the most traditional sense — in the stock market, for instance — it may be best to do so through alternative methods. Full-on trading is essentially a job, and it’s a lot for any small business owner to take on, particularly without the requisite expertise. However, there are other ways to grow funds in the market.

If you still want some say over your portfolio, CFD trading is an option to explore. This is a method that allows the trading of shares purely with regard to whether they’ll increase or decrease in value. So, rather than buying a share of stock and timing your sale correctly to maximize profits, you merely make a decision of whether you want to buy it (anticipating gains) or sell it. CFD trading also enables stop-loss orders, which can allow careful investors to automatically limit their losses. If this is still a little too hands-on, there are also more automated or hands-off trading options such as mutual funds or apps that will trade on your behalf.

Tip 5: Cut Costs Where You Can

Usually, a struggling small business will already have cut costs wherever possible. However, it never hurts to do another thorough, numbers-based assessment of where you stand. Is there something you paid for in helping to launch the business that you no longer need? Are you using a supplier you might be able to move away from in favor of a cheaper alternative? Is there anything you have the time and ability to take on your own that you’re currently paying someone else to do? These are all questions worth asking when you’re struggling to make the business work.

Tip 6: Employ Freelancers Where Possible

This is not a suggestion that your small business should be staffed entirely by freelancers. You’ll need some employees to build a sustainable operation. However, where possible, you might want to look into freelance contributions. In-depth analyses have shown that freelancers cost less money, and these days — with so many people unemployed and/or looking to work remotely — they’re theoretically more available than ever. So, for the odd job here or there or for regular contributions that don’t necessarily demand full-time employment, you might want to explore the freelance market.

There are ultimately no guarantees for a struggling small business. Each company’s strategy should be distinct, and a little bit of luck comes into the picture as well. With these tips though, you might hope to keep the business afloat — in a challenging climate or when future struggles arise.

from The Grasshopper Blog – Insights for Entrepreneurs https://grasshopper.com/blog/6 Tips to Help a Struggling Small Business Stay Afloat/
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